MindMe Mobile Customer Focusmaster Fitness Wins $100,000 Sweat Inc. Competition Hosted By Jillian Michaels

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/UCW/ TROY, NY – Focusmaster, crowned “America’s Next Fitness Phenomenon,” by Jillian Michaels, host of Spike TV’s Sweat Inc., uses MindMe to instantly engage customers and drive new member acquisition.

Get Ready for the Newest Fitness Phenomenon: Focusmaster is deemed the winner of the new TV series Sweat Inc. hosted by Jillian Michaels. This was a series bringing in the best new fitness products and systems where there was audience participation and the audience each week picked a winner.

The 20 billion dollar industry that fuels popular fitness programs is about to recognize a new and upcoming sensation called Focusmaster, founded by owner Kyle Coletti. Unique 30-minute workouts integrate boxing and kickboxing with elements of cardio and strength training for a dynamic, heart-pumping experience. Coletti has taken home the victory on Spike’s new series Sweat Inc. hosted by Jillian Michaels, a leading health and fitness expert.
Michaels and her co-judges met twenty-seven aspiring entrepreneurs from across the country, and utilized their keen business sense and vast fitness-industry knowledge to find an undiscovered workout poised to be the next innovative exercise program.

“The entire time on the show was a tremendous challenge emotionally and psychologically because you just know how big of an opportunity it was,” said Coletti of his win. Focusmaster is a versatile striking machine built to withstand the most demanding training environments. Since its debut in 1994, the addicting program has gained momentum as the go-to workout from professional fighters, top martial arts schools, law enforcement to the US Military and every fitness enthusiasts everywhere.

The workout combines the excitement of striking combinations and the efficiency of interval body weight training. See Focusmaster testimonials from real members. Set in small groups and run by some of the best motivators in the industry, Focusmaster is features nightclub lighting and heart pumping music to provide a quick and inspiring workout. With over 40 classes offered each week at two convenient locations, one in Troy and one in Loudonville NY, Focusmaster offers a flexible schedule that can accommodate most individual’s schedules. “We want Focusmaster to be synonymous with a healthy lifestyle,” said Coletti. “Every interval is only 30 seconds so it makes the individual work much harder if they keep telling themselves, I can do anything for 30 seconds.”

MindMe is an innovative and easy-to-use mobile marketing platform that allows customers to deliver rich mobile content via text messaging and mobile web landing pages. “We are excited to be working with Focusmaster to facilitate their customer acquisition and engagement strategy,” said Jeff Cohen, CEO of MindMe.

Text messaging is more effective than other types of marketing today because everyone receives a text message in which about 95% are read it within 15 minutes. “MindMe mobile marketing helps us easily acquire new fitness members, drive referrals and engage existing customers in new and exciting ways,” said Kyle Coletti, co-owner of Focusmaster Fitness.

MindMe offers a text messaging and mobile marketing platform for business owners, both small and large. Market segments include retail, restaurants, property management, event management, health & fitness and more. Business owners can sign up for a free, no obligation trial at http://www.MindMeMobile.com. Affiliate and private label versions are also available.

MindMe is about to launch a revolutionary new mobile solution called MindMe Solo. “Our new mobile app will transform how business gets done for millions of solo entrepreneurs around the world,” says Cohen. “MindMe Solo offers lead acquisition and conversion, contact management and rich email, text and voice communication. Our new app, MindMe Solo is perfect for personal trainers, coaches, martial arts schools, realtors, financial planners, independent stylists, massage therapists, contractors, aestheticians and more. It’s ideal for independent sales and service professionals on the go. Visit http://MindMeSolo.com to get free early access to our upcoming beta,” continued Cohen
MindMe, Inc.
Kelly Randis
116 Research Drive
Bethlehem, PA 18015

Kyle Coletti

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