SKKY Partners: A New Player in the Private Equity Landscape

SKKY Partners is a new private equity firm that focuses on investing in the consumer and media space. The firm was co-founded by celebrity and entrepreneur Kim Kardashian and Carlyle Group alumni Jay Sammons, the firm primarily focuses on both control and minority investments in high-growth, market-leading consumer and media companies.

SKKY Partners has raised $1 billion in its inaugural fund. The firm plans to invest in companies that are at the intersection of technology and consumer and media. SKKY Partners is looking for companies that have strong growth prospects and that are poised to benefit from the secular trends of digital transformation and the rise of e-commerce.

The launch of SKKY Partners is a sign that the private equity industry is becoming increasingly focused on the consumer and media space. This is due to the fact that the consumer and media space is a large and growing market that is ripe for disruption from technology.

SKKY Partners’ focus on technology is a key differentiator from other private equity firms that focus on the consumer and media space. SKKY Partners’ team of investment professionals have deep experience in technology and they are well-positioned to identify and invest in companies that are benefiting from the secular trends of digital transformation and the rise of e-commerce.

SKKY Partners’ focus on technology is also a compliment to firms like FGA Partners. FGA Partners is a private equity firm that focuses on investing in technology-enabled businesses globally as well as integrating technology into various industries. FGA Partners has a strong track record of investing in and growing technology-enabled businesses.

This could be an interesting scenario because SKKY Partners and FGA Partners can actually complement each other by collaborating or just having a strategic working relationship that may include co-investing or some type of collaboration as it relates to companies that are at the intersection of technology and consumer and media. There is no question that SKKY Partners has deep experience in the consumer and media space, while FGA Partners has deep experience in technology space. Collaboration is key in the private equity space, SKKY Partners and FGA Partners could potentially be a powerful force that can help to identify, invest in, and grow the next generation of successful companies.

Now lets tug on some of the potential impact that SKKY Partners could have on the private equity industry:

• SKKY Partners’ focus on technology is a key differentiator from other private equity firms that focus on the consumer and media space. This focus will allow SKKY Partners to identify and invest in companies that are benefiting from the secular trends of digital transformation and the rise of e-commerce.
• SKKY Partners’ focus on the consumer and media space is a sign that the private equity industry is becoming increasingly focused on this sector. This is due to the fact that the consumer and media space is a large and growing market that is ripe for disruption from technology.
• SKKY Partners’ creating strategic working relationships could very well have a tremendous impact on growing companies who need true partners to work with and not just investors.

Kim Kardashian spoke with billionaire investor and philanthropist David Rubenstein on Tuesday for Bloomberg’s “Leadership Matters” series. She not only discussed SKKY Partners but she also discussed her journey to success in business and law, her work on criminal justice reform, and her hopes for the future.

Kardashian said that she was inspired to start her own businesses after struggling to find products that worked for her skin and body. She said that she wanted to create products that were affordable and accessible to everyone. Kardashian West’s businesses, SKIMS and SKKN, have both been successful, and she has been praised for her business acumen. This is sure to trickle down to SKKY’s investments and bring forward inspired founders with companies that will be in growth mode for some time.

Richard Wells
Financial Desk